Connected consumer third-quarter 2012: analysis and outlook
New digital video and second-stream platforms put the traditional media business in flux in the third quarter.
View ArticleWhat the shift to the cloud means for the future EPG
The new, cloud-based EPG is a gateway to the living room and a way for advertisers and marketers to own the consumer at home.
View ArticleThe state of cross-platform measurement across TV, online, and social
Within the next 36 months cross-platform digital video advertising will standardize, driven by the shift in media dollars to online viewing and the adoption of the Making Measurement Make Sense (3MS)...
View ArticleOTT technologies and strategies for broadcasters
Video programmers must produce multiple internet-streaming formats that use different types of security and ads to reach the widest possible audience.
View ArticleNetwork TV’s house of cards
Apart from the loss of viewers, traditional TV networks are also losing their monopoly on A-list creative talent. On Thursday, Amazon formally announced it was beginning production on the first six...
View ArticleIs “The Cloud” the Answer to Video Streaming Service Overload?
For this to happen, clouds need to combine. Standards need to be created. Else, the world of streaming video entertainment will get even more complex. Not sure how that’s possible.
View ArticleTurning up the DIAL on OTT
The launch of DIAL could represent a major step toward turning second-screen mobile devices into a primary means of discovering and accessing content for the first screen. That has the potential to be...
View ArticleConnected consumer first-quarter 2013: Analysis and outlook
Many long-standing legal rules of engagement between publishers and consumers tilted the playing field in unexpected ways in the first quarter. The period also saw a major expansion in the amount and...
View ArticleFrenemy mine: The pros and cons of social partnerships for online media...
For online media companies, social platforms like Facebook and Twitter bring many opportunities as well as risks. An intelligent and proactive social media strategy can expand a brand’s reach. But the...
View ArticleAereo: Skinny live, deep library
Aereo has no plans to start recreating the full pay-TV bundle by layering on channels that predominantly carry programming for which live access adds little value.
View ArticleLaunching a new Hulu
The executive suite is not the only area where Hulu is making changes. The web site gets its first big makeover since it launched five years ago. Link blog.hulu.com
View ArticleAmazon expands Prime Instant Video deal with NBC
Never mind NBC’s blind ownership interest in Hulu. The network gives a boost to a Hulu competitor. Link www.theverge.com
View ArticleHow consumer media consumption shifted in the second quarter
The shift in consumer media consumption from fixed, dedicated platforms to open, IP-based platforms caused problems for both in the second quarter. The period also saw a courtroom showdown between...
View ArticleThe whole world is watching: Australia eyes an end to geo-blocking
Under a Parliamentary committee's recommendations, consumers in Australia would legally be able to access content that has not been licensed in that territory.
View ArticleResearch: Connected consumer third-quarter 2013: analysis and outlook
During the third quarter the digital living room was fiercely contested ground and the newspaper business saw a potentially game-changing acquisition. From retransmission consent to TV ad budgets to...
View ArticleGigaom: Why getting married to the TV industry may not be the road to success...
Twitter is banking on its status as a "second screen" for TV content to drive a lot of the value it is promising as part of its public offering -- but…
View ArticleGigaom: Hulu’s former ad chief joins Jason Kilar’s new stealth startup
Just three weeks after announcing his departure from Hulu, the company's SVP of advertising is joining the Fremont Project, the stealthy startup headed by Hulu's former boss. Same boss, new job:…
View ArticleGigaom: Hulu names former Disney exec as CFO
Hulu seems to love getting its leadership from its parent companies. Just weeks after it announced Mike Hopkins, a former executive at Fox, (S NWS) would take over as CEO after…
View ArticleGigaom: Jason Kilar’s secretive Fremont Project nabs more Hulu talent
Ex-Hulu CEO Jason Kilar must really miss his former co-workers. Why else would he keep hiring people away from Hulu? It’s starting to become a pattern: Ex-Hulu CEO Jason Kilar has…
View ArticleGigaom: New traffic data shows: Netflix and YouTube rule online video, Hulu...
Netflix continues to be by far the biggest source for residential internet traffic in North America, and the company is starting to have an impact on Europe's ISPs as well. Amazon(S…
View Article
